KUALA LUMPUR: Sunway Bhd’s (KL:SUNWAY) Sunway Property said its Signature Series 2024 campaign has achieved RM1.1 billion in bookings across 14 properties nationwide.
In a statement on Wednesday, the master community developer said this marked the third consecutive year of growth, with the achievement surpassing the RM1 billion bookings in 2023 and RM800 million in 2022.
The company said the campaign featured special deals and the launch of two new Signature Homes in Klang Valley and Johor. Sunway Velocity 3 in Klang Valley saw 60% of its units sold during its opening weekend in May.
Meanwhile, it said Sunway Aviana in Johor achieved a remarkable 100% take-up in the first two months of its launch.
Following this success, Sunway Property said it will soon launch its first freehold landed home in Sunway City Iskandar Puteri.
Sunway Property chief brand and marketing officer Gerard Yuen attributed the campaign’s success to the Sunway design and development architecture (SDDA) philosophy.
“We appreciate the continuous strong support from our community, affirming the value that SDDA is delivering to our communities.
“As the master community developer, we strive to deliver more than just homes. We are committed to creating value for the Sunway community beyond vacant possession,” he said.
At 10.05am on Wednesday, Sunway dipped 0.93% or four sen to RM4.42, with 406,900 shares traded.