MASTER community developer Sunway Property and Majestic Gen broke ground on a new RM4bil mixed-use development in Yahya Awal, Johor Baru.
The ceremony was officiated by Sunway Property managing director Chung Soo Kiong, Sunway Property chief executive officer Gerard Soosay, Majestic Gen executive director Ta Wee Dher and Majestic Gen director Kee Ju Hun.
Sitting atop a 6.2ha (15.5 acres) land, the joint venture project features serviced apartments and retail outlets complemented by a host of food and beverage (F&B) offerings, lifestyle amenities as well as an education and wellness hub.
Its first phase will be launched in Q3 2025 with more than 1,000 Small Office/Home Office (SOHO) units.
Strategically located within the vicinity of the Customs, Immigration and Quarantine (CIQ) Complex and the future Rapid Transit System (RTS) Link, the development is well-positioned to serve the residents, local community, Malaysia-Singapore commuters and Singaporean investors.
Surrounded by key amenities including the Hutan Bandar Johor Baru (Johor Baru City Council Forest), two top-performing schools – SJK (C) Foon Yew 2 and SMK Sultan Ismail – as well as public and private hospitals, the development offers excellent accessibility and promotes vibrant city-centre liveability.
“As Johor Baru evolves into a prominent economic hub, this project sets a new benchmark for integrated city living where smart design, seamless connectivity and natural elements come together.
“Aligned with our vision to create safe, sustainable and connected communities, we are leveraging the prime location next to the 20.2ha (50 acres) Hutan Bandar Johor Baru, seamlessly integrating our mixed-use development with this essential green lung, fostering harmony between urban living and nature.
“We’re proud to play a role in transforming the city landscape, in line with Sunway Property’s commitment to long-term value, active placemaking and our brand promise of being “With You For Generations”,” said Gerard.
“We are honoured to announce our strategic partnership with Sunway Property, a leader in sustainable urban development, on this landmark inaugural project.
“This collaboration marks a pivotal milestone for Majestic Gen, representing not only our first joint venture with Sunway, but also one of the largest undertakings in our company’s portfolio, with an estimated development value of RM4bil,” said Ta.
This Yahya Awal development aligns and ratchets up Sunway Property’s strategy to establish a strong foothold in Johor’s city centre while driving growth along key strategic corridors.
Recently, Sunway signed a RM2.6bil Bukit Chagar Transit-Oriented Development (TOD) with MRT Corp.
“With these two projects, we have anchored our developments near the checkpoints in Johor Baru and by the Second Link via the 809ha (2000 acres) Sunway City Iskandar Puteri, contributing to Johor Baru’s transformation into an international gateway city.
“This reinforces our confidence in Johor’s long-term growth, supplementing the Johor-Singapore Special Economic Zone (JS-SEZ) initiative,” Gerard added.
